22% Q1 Drop Attributed to Anticipatory Effects of New PLN 40 Levy and Increased Enforcement
Sales of disposable e-cigarettes in Poland have already seen a significant 22% year-on-year decline in the first quarter of 2025, even before a substantial new excise tax takes effect on July 1st. This anticipatory drop is being attributed to the Polish Ministry of Finance’s new fiscal policy, which will impose a PLN 40 (approx. €9-10) excise duty on liquids used in single-use vapes, potentially increasing their retail price by several dozen percent.
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