Thailand E-Cigarette Ban: Heavy Fines & Jail Time

Thai government crackdown electronic cigarettes

Thailand has ramped up its crackdown on electronic cigarettes, blocking thousands of online platforms and imposing severe penalties on violators. Deputy Government Spokesperson Ms. Sasikarn Wattanachan announced that the Ministry of Digital Economy and Society (DE) is actively shutting down e-cigarette sales across social media and websites. This initiative aligns with Prime Minister Paetongtarn Shinawatra’s directive to strictly enforce the country’s e-cigarette ban.

Over 9,500 Platforms Blocked in Sweeping Action

Between March 1, 2024, and March 19, 2025, Thai authorities have blocked 9,515 online channels related to e-cigarette sales. The breakdown includes:

  • 9,226 accounts on X (formerly Twitter)
  • 235 websites
  • 28 Facebook pages
  • 12 Instagram accounts
  • 14 TikTok accounts
  • 120 Facebook groups shut down

Authorities have also identified 285 seller posts and 93 buyer posts through advanced social media monitoring tools.

The government has reaffirmed that e-cigarettes pose health risks and remain illegal under the Consumer Protection Act (No. 4) B.E. 2562 (2019). Those caught selling or distributing e-cigarettes face:

  • Up to 3 years in prison
  • Fines up to 600,000 baht
  • Or both

Possession and purchasing e-cigarettes carry even harsher penalties, with:

  • Up to 5 years in prison
  • Fines equal to four times the product’s value
  • Or both

Importing e-cigarettes without customs clearance can result in up to 10 years of imprisonment, fines worth five times the product’s value, and confiscation of goods under the Customs Act B.E. 2560 (2017).

Public Urged to Report Violations

Authorities encourage citizens to report illegal e-cigarette activities. The Ministry of Digital Economy and Society has set up a hotline at 1212 for tip-offs.

Thailand remains firm in its stance against e-cigarettes, reinforcing strict measures to curb their distribution.

Matthew Ma
Follow