Top Vape Flavors and Brands of 2024 in UK

Online vape store Electric Tobacconist has released data on the most searched vape flavors in the UK for 2024, as the country gears up for a single-use vape ban and flavor restrictions set to take effect on June 1. The research aims to shed light on how these changes may impact consumer preferences and habits.

Mr. Blue Tops the List of Most Searched Flavors

According to the data, Mr. Blue emerged as the most sought-after flavor, with an average of 1,251 monthly searches. Menthol secured the second spot, garnering an average of 819 monthly searches, while Watermelon Ice claimed third place with 770 monthly searches. Pink Lemonade and Lemon and Lime followed closely behind, with 725 and 700 searches, respectively.

Elf Bar and Lost Mary Dominate Sales

In addition to flavor preferences, Electric Tobacconist discovered that Elf Bar and its sister brand Lost Mary dominated the UK vape market in 2023, with combined sales totaling £654.4 million. Elux claimed the second spot, generating £64.7 million in sales.

As the UK vaping industry prepares for the upcoming changes, this research provides valuable insights into consumer preferences and the potential impact of the single-use vape ban and flavor restrictions on the market. Vape manufacturers and retailers can use this information to adapt their product offerings and marketing strategies to better serve their customers in the changing landscape.

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Most searched vape products of 2024 revealed

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Matthew Ma

Marketing at Ecigator

With over a decade of experience in the e-cigarette industry, Matthew Ma is a seasoned expert in both the manufacturing and usage aspects of vaping products. His extensive background has provided him with a deep understanding of the intricacies and evolving dynamics of e-cigarettes.