Vaping Category Hits £1.2 Billion on Soaring UK Demand
The UK vaping market continues exponential growth, now topping £1.2 billion in 2023 sales driven by rising adoption among 4.3 million British smokers turning to reduced harm alternatives like disposables. As consumer nicotine preferences diversify amid flavor innovation, reusable device eco-claims, and accelerating online sales, forecasts predict £1.4 billion UK vape category turnover by 2025.